Monday, August 11, 2014

Generation Aspire Sales Group- Pioneers In Telemarketing

Generation Sales Group, a U.S.  based co., founded by David Juris is a company driven by two major elements.

1. Cold Calling
2. Tele-Marketing


Generation Sales Group , officials feel that since the tele-marketers never meet their customers face to face, it is  important to hire these personnel with utmost care. Generation Sales Group ensures that its tele-marketers study the company’s history, philosophy, industry rating in order to give the customers a complete and favorable picture of who they are dealing with. Generation Sales Group lays emphasis on the two major categories of telemarketing.

1. B2B (business to business
2.  B2C (business to consumer)


Generation Sales Group believes in identifying prospective customers by various methods, including past purchase history, previous request for information, credit limit, competition entry forms and application forms. The qualification process is intended to determine which call will result in prospective customer.

Where cold calling is concerned, Generation Sales Group, considers it an important stage and technique  in the selling process. They believe that it is actually an art of approaching a client professionally and meaningfully with a sensible proposition. All successful leaders possess the ability of cold calling, which is focused on initiative and action. Cold Calling helps Generation Sales Group to – pre-empt competition and identify and create huge new business possibilities. Cold calling according to the company can create and be a business  in its own right because cold Generation Sales Group is a technology driven company. Its founder and President David Juris set –up Generation Sales Group in 2002. after having worked with Xerox. He has been able to fine tune mundane activities like cold calling and tele-marketing to an art at the company. Extensive research work is done before the cold-calling team gets down to working for clients. There back-office team identifies prospective customers by various methods, such as past purchase history, previous request for information, credit limits etc. This qualification process intended to determine which call will result in prospective customers so that cold-calling is not just another activity done mindless of results, but so that each call matters and emphasis is laid on constructive conversation with individuals.

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